Overexposure: every writer has experienced this problem. You work on a manuscript for so long that your perception of it dulls. You become blind to its weaknesses and ignorant of its strengths. Though ...

Copywriting - i.e. the writing of publicity material, is an art and a science. Becoming proficient at it requires time and effort. Great copy can make a big difference in the effectiveness of your ...

Anna Bernstein is a prompt engineer at Copy.ai, which makes AI tools to generate written content. Her job is to write prompts to train the bot to generate high-quality, accurate writing. Here are her ...